RSG Law: Copywriting
Project
RSG Law, a law firm situated in Brampton, Ontario, sought assistance from Cubicle Fugitive to better communicate its wide range of services to clients and stakeholders within the legal community. Initially, Cubicle Fugitive conducted thorough keyword research across the firm’s five primary expertise areas: Real Estate, Civil Litigation, Criminal Defense, Immigration, and Corporate Law. Additionally, an exhaustive audit of online resources and information pertaining to these service areas within Canada was completed.
We crafted detailed expertise pages highlighting the firm’s key practice areas while showcasing how these services are delivered.
Equipped with this research, our copywriting strategy unfolded in two main directions. Firstly, we crafted detailed expertise pages highlighting the firm’s key practice areas while showcasing how these services are delivered. Secondly, we produced timely and informative insight articles that delve deeper into critical issues and aspects of the firm's legal practice.
The outcome was an informative repository of content hosted on the firm’s website, which not only articulates the breadth of services offered by RSG Law but also underscores their distinct approach to enhancing clients’ access to legal knowledge and facilitating seamless legal services.